PPC Specialist

Job Title: PPC Specialist (Full-Time Permanent)Location: Dublin 2Working Arrangements: Flexible, fully remote, fully office-based or hybrid working, Monday to Friday (no weekends), working 2 days per month in the office.CV& Cover Note: To help us find the best candidate for the position we request that anyone applying for this position also include a cover letter. Your application won’t be considered if a cover letter is not received.We are looking for a PPC Specialist to join our wonderfully talented team at Sprint Digital.Your New RoleWe are excited to be recruiting for a new PPC Specialist! This role will sit across our portfolio of PPC clients and be directly responsible for managing a section of these. It is also important that the person in this role be comfortable discussing strategy and recommendations with account managers to improve and grow clients’ performance as a whole. We work with a number of hospitality clients, but our portfolio’s broad range requires flexibility and agency experience would be a huge asset for any candidate.You must be based in Ireland. This position can work remotely from anywhere in Ireland, in our Dublin city office, or a combination. You must be able to attend in-person meetings as required (Sprint currently has office days twice per month). You will have direct responsibility for a portfolio of clients. As PPC Specialist, you will have an important role to play in assisting with client successes.Principle AccountabilitiesTo manage the PPC campaigns for Sprint Digital’s client portfolio both Google & Bing Ads (search, performance max, display and some video)To work with Digital Marketing Executives and Account Managers to ensure they can communicate effectively about PPC results and strategies with clients.Develop Key Performance Indicators (KPIs) and targets for paid search campaigns to align with client goals.Set up tracking for search campaigns using Google Tag Manager and Google Analytics, including the necessary pixels and tags.Stay up to date with the latest trends in the paid media space, including exploring new AI-powered tools and emerging platforms.To take ownership of the measurement and tracking requirements for all digital advertising ensuring we can track all stages of the funnel and effectively report on ROITo stay on top of the latest PPC trends and to identify opportunities from these trendsTo continuously optimise paid search campaigns to achieve better ROI for our clientsTo attend client meetings, sales meetings, pitches and budget meetings where requiredTo work with the head of digital on creating and presenting sales pitchesTo continue to build our and improve the PPC offering from Sprint DigitalIdeal Candidate2+ years managing Google Ads PPC campaigns in an agency, with an emphasis on search and performance maxExperience with other paid media platforms (particularly paid social or Microsoft Ads) strongly beneficialHotel industry experience preferred but not required.Hotel Ads/Google Travel Ads experience preferred but not requiredStrong numeracy and data analysis skillsStrong written and verbal communication skillsExperience in preparing and presenting digital marketing reports.Strong organisational abilities and ability to manage multiple workstreamsWhy Work With UsWe are a team of talented professionals who work well together and we are a fun team to work with. We want you to be happy and enjoy coming to work with us by providing every individual with the support and training required of the role. Our offices are based in a great location in Dublin City Centre where there is an abundance of options for your lunch break in one of the local food markets or restaurants. There are also plenty of scenic walking options along the Grand Canal, Merrion Square or the Iveagh Gardens.Just some of the benefits of working with us:Great Place to Work AccreditedAwarded ‘Best Workplace in Ireland 2024’Awarded ‘ Best Workplace for Women in Ireland 2024’Awarded 'Best Workplace for Health & Wellbeing 2024'Awarded ‘Best Hotel Group 2023 & 2024’ by Failte IrelandExcellent working environmentFlexible working arrangement/ hoursWork LaptopSocial committee for after-work events and team lunchesSummer and Christmas partiesExcellent hotel staff rates across Ireland, UK & Continental EuropeEmployee Assistance ProgrammeDiscounted Laya Health InsuranceTraining & Development OpportunitiesCareer progression opportunitiesWe host and partake in several charity eventsYou can find out more about us on our website at www.sprintdigital.com/aboutHow To ApplyYou can apply for this job with your CV and cover letter through this website.We look forward to hearing from you!#JoinTheSprintSprint DigitalSprint Digital is part of PREM Group an international hotel and hospitality management company operating multiple businesses across Europe. Founded in Dublin in 1996, we have extensive experience and expertise across all sectors of hospitality.PREM Group is the parent to multiple hospitality-related companies which specialise in maximising revenue and profitability for owners and investors in the hotel and serviced apartment sector. Our company ethos is extremely important to us, and so we ensure we hire talented individuals that share these values.This ensures we have teams that are happy in their jobs, dedicated to the high standard of service and support one another. This also creates an environment whereby our team members can feel content and proud to work at PREM Group. Further to this, it also ensures our customers receive the highest level of service through positive energy and attitude.At PREM Group, we believe in doing the right thing always. This ethos operates on both a commercial and a human level. We have a practical, entrepreneurial spirit. We evolve and adapt, making smart commercial decisions that are performance-driven, yet we work with a higher purpose. We aspire to set industry standards. We want PREM Group to be synonymous with quality and innovation. The PREM Group principle of doing the right thing trickles down through our organisations. It means doing the right thing for stakeholders, for our people, for our clients, for the industry we love and ultimately for our guests.